2022 Marketing Trends Report
The 2022 Marketing Trends Report was designed differently than any other report we’ve done in the past. Even with a lot of text, It needed to feel open with a lot of white space. Minimal colors were used to follow our new branding guidelines and to give it a light, easy-to-look feel. Our main green #8BBD03 was incorporated by subtly adding it to plants (a metaphor to represent growth in trends) throughout this report. The full guide can be found here: 2022 Marketing Trends Report.
Virtual Events: The Way of the Future
One of the first reports created to explore a new branding style. Nothing had been set in stone and it was still in the beginning stages of how we should use organic shapes, colors, cutouts, and textures. The full report can be found here: Virtual Events: The Way of the Future.
Covid Killed the Cold Call
The first project worked on when starting at Selling Simplified. It’s branded in our old branding style with full box colors and heavier use of icons. It later went on to win the Killer Content Award of 2021. The full guide can be found here: Covid Killed the Cold Call.